Our £499 complete website launch package: everything you get, explained
By Dapp Marketing Team ·
Table of contents
What the launch package actually is
Everything included in the website build
The free business growth package (worth £237)
What it would normally cost
Why it is not WordPress
How fast you go live
Who this is right for (and who it is not)
What happens if you need more
Frequently asked questions
Most small businesses in Scotland get quoted somewhere between £2,000 and £6,000 for a website, then handed a WordPress login and left to it. We have built a different offer: a custom-coded website, fully managed, for £499 as a single one-off payment — with three months of local SEO thrown in free.
This article explains exactly what is in it, what is not, and how to decide whether it fits your business.
What the launch package actually is
The complete website launch package is our Starter package — a done-for-you service built around a ten-page business website, paid once. You do not get a page builder, a plugin dashboard or a pile of tutorials. You tell us about your business, we design and build the site, we host it, we keep it updated, and we make the changes when you need them.
Every site is written from scratch in modern code — HTML5, React and TypeScript — rather than assembled from a bought theme. That is the reason the pages load in well under a second on a phone, and the reason there is nothing to update, patch or break.
The short version: £499, one payment, no hidden fees. Custom built, up to 10 pages, no templates, no WordPress, hosting and support included, live in as little as seven days, plus three months of Local SEO Starter worth £237 at no extra cost.
Everything included in the website build
Up to 10 pages — including two targeted location pages for local search.
Professionally designed website — laid out around what your customers actually need to do: call you, enquire, or buy.
Custom built, no templates — nothing off the shelf, nothing shared with a thousand other businesses.
Mobile optimised — built phone-first, because that is where most of your traffic comes from.
SSL and secure hosting — included, configured, and monitored. No separate hosting bill to chase.
Business email setup — three proper you@yourbusiness.co.uk addresses rather than a Gmail one.
Free domain name — registered and pointed for you.
Google Search Console and Analytics 4 — submitted, verified and reporting from day one.
Backups and malware monitoring — running quietly in the background.
Ongoing support and maintenance — you email us, we make the change. No ticket queue, no hourly rate.
The free business growth package (worth £237)
A website that nobody finds is an expensive business card. So every launch package now includes three months of our Local SEO Starter — the same service we sell on its own — at no extra charge:
Local SEO campaign for three full months
Google Business Profile optimisation
Google Business Profile management
Local citation building across the directories that matter
Keyword tracking so you can see movement
Competitor monitoring
Monthly SEO reports in plain English
Search engine submission
That is £237 of work included free. For most local trades and service businesses, this is the part that turns the website into enquiries — the build gets you credible, the local SEO gets you found.
What it would normally cost
Priced separately, the same work does not land anywhere near £499. This is what you would typically be quoted elsewhere in Scotland for a ten-page custom site with the same extras:
One payment, no setup charge, no hidden fees, and your files are yours.
Why it is not WordPress
WordPress powers a huge share of the web, and for publishers with in-house teams it makes sense. For a small business paying someone else to look after it, it usually means:
A theme you share with thousands of other sites
Ten to twenty plugins, each one a security and speed liability
Regular breakages after updates
Page weights of several megabytes that hurt mobile rankings
A hand-coded site has none of that. There is no plugin to exploit, no database to bloat, and nothing to update at 11pm on a Sunday. It is also considerably faster, and speed is a ranking factor Google has been explicit about.
How fast you go live
Typical turnaround on the launch package is seven days from the point we have your content — logo, photos, services and any copy you already have. If you do not have content ready, we will write the first draft for you and you approve it.
Day 1 — short call, we get your business details and goals
Days 2–4 — design and build
Day 5 — you review, we revise
Days 6–7 — hosting, SSL, email, Google submission, go live
Week 2 onwards — your free three months of local SEO begins
Who this is right for (and who it is not)
A good fit if you are: a trade, a local service business, a consultant, a clinic, a salon, a small firm replacing an old or embarrassing site — anyone who needs to look credible and be found locally.
Not the right fit if you need: an online shop with hundreds of products, a booking platform, a members area, or a bespoke web application. Those are real builds with real scope and we quote them separately — but you can still start here and grow into it.
What happens if you need more
The launch package is the Starter tier and it is the entry point. Need more than ten pages, deeper SEO or e-commerce? Our Pro package covers up to 20 pages and Enterprise up to 40, and we move you up rather than starting again. Nothing is thrown away, and existing customers keep their original pricing when we restructure our plans.
Frequently asked questions
Is £499 really the full cost?
Yes. One payment, no hidden fees, no setup charge, no separate hosting invoice. Anything outside the scope — a shop, a booking system — is quoted before any work starts.
How many pages do I get?
Up to ten pages, including two targeted location pages. That is the Starter package specification, and it covers the vast majority of small business sites: home, about, services, individual service pages, locations, contact. If your business genuinely needs more, Pro (20 pages) or Enterprise (40 pages) is the right move and we will say so before you pay, not after.
Is this offer available on a payment plan?
No. The launch package is a one-off £499 offer only. We do run separate plans for businesses who would rather spread the cost — get in touch and we will talk you through what is available.
Do I own the website?
Yes. Your files are yours and we hand them over if you ever move on.
Can I make changes myself?
This is a fully managed service, so you email us and we make the change — usually same day. That is deliberate: it is why nothing ever breaks.
What if I already have a website?
We will migrate the content and set up redirects so you keep the rankings you already have.
Is the free local SEO really free?
Three months of Local SEO Starter, worth £237, included with the launch package. After the three months you can continue it as a paid add-on or stop — entirely your call.
Ready to get started? Grab the complete website launch package for £499 — one payment, with three months of local SEO included free.
Get started today · See all packages · Talk to us first
Based in Glasgow, working with businesses across Scotland and the UK. Call 0141 459 1202 or email hello@dappmarketing.co.uk .